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7 Reasons Why People Use Voice Search
By Moulik Jain   |   January 10, 2020   |    Marketing

As voice search assistants such as Google, Alexa, and Siri keep improving their performance in terms of the quality of answers, natural language processing, and…

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5 Reasons You Should Start Using Facebook Ads Right Now
By Moulik Jain   |   December 30, 2019   |    Social Media

Social media offers a great potential for business growth. It's the simplest and the most effective way to reach your current and potential target audience.…

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Why a Brand Narrative is a Necessary Part of Brand Strategy
By Moulik Jain   |   December 11, 2019   |    Brand Strategy

Image Source-pixabay.com A brand narrative is perhaps the most important aspect of any creative brand strategy. A brand narrative is a base that supports the…

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10 Common PPC Mistakes One Should Avoid Part 1
By Moulik Jain   |   December 5, 2019   |    Marketing

PPC is a very lucrative model of internet marketing where a lot of money is constantly trading hands: from users to PPC advertisers and from…

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A Peek Into The Digital Innovations
By Moulik Jain   |   October 11, 2019   |    Artificial Intelligence Design

If you take a moment to look around, you’ll realize you are encircled by unstoppable transformations and augmentation of technology. There is an intense race…

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How Can Call To Action Boost Your Social Media Marketing?
By Moulik Jain   |   July 31, 2019   |    Marketing Social Media

Selling is an art and digital selling is no more a hidden gem in the market. The world is now digital, and most brands choose…

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How To Crack A Client Pitch?
By Moulik Jain   |   July 11, 2019   |    Marketing

“What should a pitch have that is good enough to get a client on board?” A question that we never stop analysing. Generally the idea…

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How Artificial Intelligence Is Transforming the Digital World
By Moulik Jain   |   June 28, 2019   |    Development Marketing

In this technology driven world, change is the only constant. Just like seasons, life, people, and choices, technology changes too in order to make our…

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Journey of BJP – From A Political Party to A Successful Brand
By Moulik Jain   |   May 24, 2019   |    Marketing

            Image Credit: india.com India, the largest democratic country in the world. Like most nations, India is also represented by…

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UI/UX Designer Skills To Consider Before Hiring
By Moulik Jain   |   May 17, 2019   |    Design

The amount of digital exposure that one gets in a day is astounding. These digitized screens now mould our vision and interests. And why not?…

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